iLoveBenefits: Industry News Blog

So how can we make sure that they get the best out of those devices

The number of
Americans using mobile phones for health information or tools rose from 75
million in 2012 to 95 million in 2013, according to new research.

Source: U.S. mobile
health audience jumps to 95 million adults – new research highlights mobile
opportunities for pharma marketers, Manhattan Research, October 24, 2013, http://manhattanresearch.com/News-and-Events/Press-Releases/mobile-health-95-million

1 Comment »

  1. Two thirds of the drugs saw double-digit price hikes, well above inflation of 1.6 percent in 2010 measured by the consumer price index. The analysis indicates drug makers are scrambling to make as much money as possible from blockbuster drugs before their patents expire, while taking advantage of the fact that last year’s healthcare reform bill did not cap drug prices.

    Comment by Shelley D. Ayers — November 13, 2013 @ 6:51 pm

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